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Why Your Website Needs a Blog
You’re trying to get your own business going so you can leave your 9–5 job. Or maybe you’ve already left your day job and you need this self-employed gig to start paying in order to keep the family financially afloat. Whatever the case may be, you know you need to do something to get things going or you’re going to have to give it up.
So what do you do? What about a blog?
You might have chosen to skip the blog when you set up your website and got started on your business. You figured it was too time-consuming, no one would probably read it, and social media is where it’s at today. Maybe you skipped it because you just didn’t know what to write about.
So why am I telling you that you need one? Because you do!
I know you don’t want to do something just because someone tells you to, so let’s talk about the reasons why you need a blog.
A blog keeps the website active
Whether you sell products or services, once you set up your site, there’s not a lot of activity on it. You add pages for a new product or service now and then, but that’s about it. You don’t update your About page very often, and product and service pages tend to stay the same, too. Your homepage might see the most activity of them all, and even that tends to be pretty rare.
